Archive for the ‘Artist Perspective’ Category

The “Dark Side” of T-shirt Printing

One of the strengths of the process we use at ChoiceShirts is our ability to print on dark garments. This process did not happen overnight, and while the successful effects we produce are the effort of many months of testing and trial runs, it’s one of the things that we’re confident sets us apart and […]

Oops, It’s CMYK man, not RGB

We’ve just wrapped up the finishing touches on a few new designs, most of which were relatively political. During the digital preparation I ran into a small hurdle. Not a new hurdle but instead just a self imposed dilemma caused by a memory lapse. I created every design in RGB format and completely forgot to […]

What’s that thing holding you back from kicking butt?

Earlier in the week, Matt and Matt reflected on one of the biggest bothers of being a designer: creative block.
We’ve been thinking about the Choice100 and how we can use what we’ve learned and experienced as a company to help you, as a creative, be more successful. From our conversations internally and with our creative […]

Our own designers fight for creative thinking, too

Matt Cohen here and posting here for the first time. I’m the founder and current president of ChoiceShirts and now I’m taking on the new role as co-blogger with Alex Hillman for the Choice100. Alex and I decided to split up this blogging to make it a bit more interesting for our readers. I told […]